Activision Blizzard is contemplating using NFTs in their games, particularly for the Call of Duty series. Rumours on Twitter are spreading about how the creator of this iconic game will do this.
According to insider information, it is a genuine ongoing discussion. Apparently, they want to implement NFT elements into all future COD games.
The third biggest selling game franchise of all time, considering NFTs
The Call of Duty game debuted in 2003, and it has a huge global audience. It is one of the biggest game franchises ever and is a massive part of pop culture.
It is a game that has shaped the face of the gaming industry. With over 400 million games sold, it is the third highest-selling game series ever, behind only Mario and Tetris. Furthermore, as we enter a new era of technology, it makes sense for the game to adapt and evolve.
In March 2020, Call of Duty introduced Warzone, a vast online FPS battle royal that took the world by storm. At one point, it had over 100 million active monthly users. Meanwhile, many factors helped drive the game’s popularity, including the map, the new style of play, weapons, skins, and, importantly, global lockdowns.
The game came as many around the world faced months indoors. The Covid-19 pandemic began to spread across the planet, and with nothing else to do, millions entered the fictional city of Verdansk to rage war with their friends.
In addition, Warzone has changed the trajectory of Call of Duty forever. Significantly, it would work well with NFTs due to the nature of collecting items.
Call of Duty culture lends itself to NFT ownership
One of the most critical aspects of Call of Duty is the ability to make your character, weapons, calling cards and much more customizable. This is the most obvious way for Call of Duty to introduce NFT technology into the game. People also love the ability to change their character and make them unique.
Perhaps, they could present a collection of NFT COD skins that can be used in-game and come with unique utility.
What’s more, the ‘insider’ spoke about this on Twitter. He said, “With the Overhaul in Call of Duty’s UX/UI, Infinity Ward plans to personalize ACTV Accounts: Global Calling Cards & Emblems, Avatars and Statistics. NFT Inclusion is reportedly being considered by Activision.”
How will this affect the wider metaverse?
In January, Microsoft purchased Activision Blizzard for a staggering $69 billion. As one of the biggest deals in gaming history, it gives Microsoft a substantial new video game market. Together, with their metaverse plans, they want to become the metaverse go-to gaming platform.
Obviously, this includes Call of Duty and also other Activision Blizzard games such as Overwatch and World of Warcraft.
Finally, the CEO of Microsoft, Satya Nadella, said that the purchase of Activision Blizzard “will provide building blocks for the metaverse.” He added that it “will play a key role in developing metaverse platforms.”
Meanwhile, it is an exciting time for the metaverse, and NFT gaming will play a huge role in its development and popularity.